How Factory Direct Sourcing Launched a Successful Seat Cushion Brand

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Overview

A client wanted to launch a seat cushion brand to help people with back pain but had no supplier leads. This success story shows how Zignify Global Product Sourcing took the brand from zero suppliers to a compliant first order.

The Challenge

The client struggled to find reliable suppliers. They needed quality, compliance and competitive prices, and had no leads to start from.

Our Solution

We contacted 32 suppliers, ordered samples from three, and selected the best combination of quality and price, making sure the supplier met UK certification standards.

The Result

  • Brand Launched: The client launched the brand with a first order of 500 units.
  • UK Certified: The supplier meets the required UK certifications.
  • Credibility: The brand received positive referrals and reviews.

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