Sebastian Herz

Founder | Strategic Sourcing & Supply Chain Expert

Sebastian is the founder of Zignify Global Product Sourcing. He helped source 7,000+ products, supported 5,000+ clients, and generated over $500 million in cost savings – all while leading a global team of 50+ sourcing exoperts.

Sebastian regularly speaks at international trade shows, Amazon and Alibaba events, and major business conferences, reaching thousands of entrepreneurs and corporate leaders each year.His focus: Profit optimization, strategic sourcing, and building scalable global supply chains.

Sebastian is a graduate electrical engineer and former global leader at ABB, where he was responsible for marketing, sales support, and business development across the Asia-Pacific region of a $100M annual business. He lived and worked in China and Asia from 2011 to 2017, gaining deep, hands-on experience in international sourcing, supplier negotiations, quality control, and supply chain strategy.

In 2014, Sebastian launched his first brand, scaling it to more than 500,000 units sold across Amazon, Shopify, and major retail. In 2021, he launched his second brand, successfully selling 25,000+ additional units.

All posts by Sebastian Herz

Key Trends in Amazon FBA & the Power of Amazon FBA Reimbursements with Jim Mann from Getida
Effective Strategies for Safeguarding Your IP When Manufacturing In China
The Power of Artificial Intelligence: How Tailored Experiences Drive eCommerce Success
How much does it cost to be an Amazon seller? Amazon seller fees
Finding products outside China: A product sourcing strategy for U.S. sellers
Beyond Supplier Discovery: The Comprehensive Services We Offer
Here’s How to Nail Your Q1 Production
Why a Personal Factory Visit Matters When Sourcing from China
Reshoring and Supply Chain Resilience: Strengthening Business Operations
Sustainability in the Supply Chain